Wednesday, February 11, 2009

Stupidity in Marketing

On the side I do survey work for various market research companies. They ask me what I think of ad campaigns, or various medications, or whatever.

So last night I was doing a phone interview with one of them, and was asked this great question:

"Doctor, have any of your patients ever stopped taking their Alzheimer's medication due to death?"

2 comments:

Anonymous said...

So, have any?

Call me Bob said...

What a magnificent question! That calls for a bit of sarcasm...

 
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